Mastopexy and Breast Revisions Model
Goal
Medical marketing company working on a project for their pharmaceutical client requested prototyping of a breast model to demonstrate mastopexy (surgical technique to modify the breast shape, size, or position) and other procedures.
Process
Model required a mix of product materials; rigid and functional base, life-like musculature, fat, and skin tissues, and portability in a sturdy case. Functionality requirements included easy transport, optional replacement items/skins, and skin capable of performing multiple incisions. Anatomical accuracy, particularly bony landmarks and skin layers, was of critical importance to the client. Collaboration with client to develop two different breast models with multiple layers of anatomically correct muscle, fat, skin, and bone to be used for practice and demonstration of numerous procedures.
Results
Our client delivered a high-quality training model to their client, enabling them to perfect surgical breast revisions for better patient outcomes.